From Zero to $2B: Lessons from Redbox Founder Gregg Kaplan

Today’s guest is Gregg Kaplan, founder of RedBox. Gregg is an incredible leader with a great story. In today’s episode, Gregg shares the unique story of RedBox (for example, did you know that RedBox started as an idea within McDonalds?) and the lessons he learned on the path to scaling RedBox to over $2b in revenue.

Gregg shares exactly how the most effective CEOs work smarter – not just harder. One way he’s learned from scaling companies is by writing down the lessons he’s learned along the way. He even turned the lessons into a powerful letter written to his son before his first internship.

Listen in as Gregg shares his improbable journey of founding RedBox and the lessons he’s learned:

Other Topics Include:

  • How to focus on the right things as the CEO.
  • How scaling a business always comes back to how you manage and lead people.
  • Why the busiest CEO isn’t the most effective
  • The power of writing down your lessons.
  • How to truly be where your feet are and be present with your family.
  • How to learn from your mistakes and avoid making the same mistakes over and over again.
  • The letter Gregg wrote his son before his first internship and why he wrote it.
  • The way the most effective CEOs work smarter, not harder.
  • What happens when the CEO doesn’t let go of the work and the consequences it has for the employees.

Image Source: Greg Goebel CC BY-SA 2.0, via Wikimedia Commons


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